Rayhanur Kabir Contact

Why Do Movie Sequels Fail? The Patterns That Kill Franchises

Here is the uncomfortable truth about why do movie sequels fail: it is rarely one bad decision. It is the same four patterns repeating across franchises, decade after decade, each one provable on screen. I have spent years breaking down dead franchises scene by scene, and the autopsies keep coming back with the same causes of death.

The pirate movie that was not a pirate movie

Pirates of the Caribbean: On Stranger Tides is not a terrible film. Jack Sparrow is written and performed brilliantly in it. And yet something feels off from the first act, a feeling one analyst I follow described perfectly: it is an imposter pretending to be a Pirates movie, an entirely separate film that kidnapped Jack Sparrow and slapped the logo on the cover.

Watch it with that lens and the symptoms line up. The plot is a race for the Fountain of Youth, but Jack is not trying to find it. He keeps stumbling into other people's quest, and the first act ends with him literally drugged and dragged onto the journey. When the film finally gives him motives, they keep shifting: get the Pearl back (then forgotten), survive Blackbeard's voodoo doll (then dropped), save Angelica (which makes no sense, since Blackbeard needs her alive). The film cannot pick one strong motive and commit.

Worse, nothing in it lasts. Barbossa starts as a privateer and ends as the same pirate he was. Jack starts without the Pearl and ends without it. The Fountain changes nothing, the Spanish change nothing, Blackbeard changes nothing. The whole film is a side trip the franchise takes and then abandons. That is pattern one, and it kills more sequels than any other: the sequel that continues nothing.

Why do movie sequels fail: the four patterns

Pattern 1: The disconnected side trip. On Stranger Tides proves it: a sequel fails when it stops continuing its predecessor and starts merely repeating it. A sequel must continue the defining business of its predecessor or it stops being a sequel and becomes a spin-off wearing the brand. The test is simple. If you removed every returning character, would the plot still function? If yes, you did not write a sequel. You wrote an unrelated movie and rented some familiar faces.

Pattern 2: Contradicting your own continuity. Transformers: The Last Knight opens by nullifying the previous film. Age of Extinction ended with the government no longer hunting Transformers and the hero's life restored; The Last Knight shrugs and has the government hunting them again with the hero a fugitive again. Characters and technology from the last film vanish without explanation. Megatron is somehow a different Megatron. As the breakdown put it, the plot is basically a middle finger to most of what we did a couple years ago. Audiences notice. Every contradiction tells them the storytellers do not care about the story, so why should they? Star Wars: The Rise of Skywalker commits the same sin from the other direction: instead of contradicting the setup, it skips it. Palpatine returns with no buildup, no setup, announced in opening text. The analyst's comparison is devastating: it is like a finale built on a preceding movie that does not exist, the threat waved in on a line of spy intel. A sequel must be built on something. Contradict it or ignore it and the foundation is gone either way.

Pattern 3: Replaying the same movie. Terminator Genisys cycles through identical beats in every time period: thrown into an unknown world, arrested, saved by a familiar face, chase, safe house, preparation, explosive fight. The costumes change; the experience does not. The film even preaches that everything has changed while nothing ever really does. Transformers: The Last Knight is, by the same analyst's verdict, basically Age of Extinction but worse: the same fugitive journey, the same government hunters, the same structure with the variables shuffled. Repetition is not homage. When the audience can predict the rhythm of your sequel from the trailer, you have made a cover song, not a continuation.

Pattern 4: Stakes with nothing underneath. The Rise of Skywalker raises the biggest stakes imaginable: Palpatine's armada will enslave the galaxy in sixteen hours. It feels like nothing, because the films before it took place over a couple of days on no planets we care about. We have no emotional ties to this galaxy beyond a few heroes, so "save the galaxy" is just noise. Compare the film's own reveals: Palpatine's return gets no meaningful moment, the Knights of Ren walk past the camera, and the one genuinely powerful reveal, Rey accidentally killing Chewie, gets invalidated a minute later. Big stakes are not the same as felt stakes. Felt stakes come from connection, and connection comes from time spent with people and places. No sequel can shortcut that with a bigger explosion.

The one that got it right

Pirates of the Caribbean: Dead Man's Chest is the control group, and it succeeds on exactly the three things the failures skip. (Its chest is also the textbook case in plot vs story.) Continuation: Jack's victory in the first film, captaining the Pearl, becomes his curse in the second: thirteen years as captain means he owes Davy Jones his soul. Will and Elizabeth's romance becomes the leverage used against them. Nothing from the first film is forgotten; everything is converted into new problems. Escalation: the villains go from a cursed pirate crew to a supernatural force that embodies the sea itself, and the governing power goes from a port city to a company that outranks the crown. Every level is visibly higher. Dynamic evolution: characters do not reset; they advance into harder versions of their dilemmas.

That is the whole prescription. Continue the predecessor's defining business. Escalate what it established. Evolve the characters instead of resetting them. The failed sequels above each break at least one of the three, usually all of them. For the autopsy of a sequel that broke all three at once, see why Joker 2 failed.

Key points

  • Sequels die from four repeating patterns: the disconnected side trip, continuity contradiction, replaying the same movie, and stakes with nothing underneath.
  • A sequel must continue the predecessor's defining business. If the plot works without the returning characters, it is not a sequel.
  • Contradicting your own setup, or skipping it entirely, tells the audience the storytellers do not care.
  • Repetition is not homage. If the audience can predict your sequel's rhythm, you made a cover song.
  • Big stakes are not felt stakes. Felt stakes need connection, and connection needs time with people and places.
  • The fix, proven by Dead Man's Chest: continuation, escalation, dynamic evolution.

Try this

  • Watch On Stranger Tides and write down Jack Sparrow's motive in each act. Notice how it shifts. Then do the same for Dead Man's Chest and notice how it compounds.
  • Take any sequel you love and check it against the three: what did it continue, what did it escalate, how did the characters evolve? That is your template.
  • Before writing a sequel, real or hypothetical, finish this sentence: "Because of what happened last time, my hero now must ___." If you cannot, you do not have a sequel yet.

Storytelling Craft · Free newsletter

Every two weeks: one storytelling tool you can use on your next script, short or video.

Join and get two free gifts from my book straight away.

  • Cover of The Storytelling ChecklistThe Storytelling Checklist
  • Cover of The Pocket SummaryThe Pocket Summary

Rayhanur Kabir · 1989 Wyandotte Street West, Windsor, ON N9B 1J6, Canada · ray@rayhanurkabir.com · Privacy policy